Understanding the 3/32-inch shank size with E-file bits
If you’re a nail technician, you may have come across the term, ‘3/32-inch shank size’, when shopping for E-file bits. But what does this measurement mean, and why is it crucial to understand it for a seamless nail filing experience? The shank size of an E-file bit refers to the…
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Nail techs: Here’s how you can raise your business profile
Scratch Stars award-winner 2022 & 2023, Clare Woodcock, founder of Surrey-based mobile beauty business, The Nail Club, shares key ways to raise your profile as a nail pro… You’ve got your business up and running, you have a handful of loyal clients and you feel confident in your work. Now,…
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6 ways to attract & retain a diverse nail salon clientele
Nail artists, Carys Munro and Elsie Tate from South Wales, share top tips for attracting and retaining a diverse range of nail clients… No one should feel out of place or like an inconvenience when they walk through the salon door. It is important to create a welcoming space for…
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4 ways to spring clean your beauty salon business & set it up for success
Mike Waldon, general manager at salon management software company, Salon Manager, shares how to ensure your business is prepared for the busy spring and summer months… 1. Clean up your stock. Before spring, you should take some time to get ‘out with the old and in with the new’ and…
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How to accommodate mature nail clients
Does your business cater to all ages of client? While you may know that your business is welcome to all, is this clear to others – and are you missing out on the benefits of treating mature clients? “It is incredibly rewarding to treat older clients, because having their nails…
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Nail & beauty pros: here’s what to consider when taking out an insurance policy
Every nail professional needs insurance; whether working from home seeing just a few clients each week, on a full-time or self-employed basis. I’ve heard some nail techs say that they don’t have insurance as they only see a few regular clients, family members and friends for appointments. These techs still…
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Top tips for perfecting nail prep
Elevate your business and embrace new techniques with advice from the Scratch Stars award-winning OPI team, as OPI field educator, Ashleigh Clements, shares her top tips for perfecting nail prep. Nail preparation is the foundation of a great nail service. Great nail prep offers a smooth canvas for product application…
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Nail & beauty educators, here’s how to market your courses to create demand
Esteemed nail and beauty educators share their top marketing tactics to increase the demand for courses… Find your niche “Educators must figure out what their USP (unique selling point) is, so they can focus on and reap the rewards from marketing this quality. What is your key strength? What does…
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The 3 qualities that make a successful nail technician
Reach your goals and ensure success with advice from esteemed beauty business expert, Nergish Wadia-Austin, as she explores the importance of personality, knowledge and skill in successful nail technicians. Exceptional personality qualities Successful nail professionals exhibit a blend of precision and creativity, making a welcoming environment for clients. Patience is…
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4 controversial nail industry trends
In the ever-evolving world of nails, trends come and go and sometimes, controversial topics arise that spark debate among qualified nail technicians. As professionals in the industry, it’s essential to stay informed and educated on these discussions to better serve our clients and uphold the highest standards of nailcare and…
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