Behind the Brand: Meet the boss of Nail & Beauty Excellence
By Chloe Randall | 01 September 2021 | Brands, Feature
Founder of Nail and Beauty Excellence, Jade Barber is a multi award-winning nail technician who has been working in the industry for eight years.
With over 50 trophies under her belt, she has competed in both online and live competitions and has also been an international judge.
In 2019, Jade found herself exploring another side to the industry.
“If I’m honest it was never my plan to go in to the product side of the industry, I was approached to go in to business with someone who was already in the beauty supply industry and my role was to test products and be the face of the business,” revealed Jade.
“This business adventure was short lived due to Covid-19 and they wanted to fold the business. However, after I had spent so much time researching, testing products and writing manuals, I couldn’t let this happen as I had already put too much in to let it go over night.”
While the world was in the middle of a pandemic, Jade made a big decision to buy her co-founder out and invested the time her salon was closed into creating Nail and Beauty Excellence.
The product offering is as follows:
- Acrylic system
- Acrygel system
- Gel polish system
- A wide range of glitters
- Nail art products
- E-files
- Lamps
- Files
- Brushes
- Tools
- Nail accessories
Jade also offers training both in person and online, along with VIP training days that can cater to the nail tech’s individual requirements. The brand has recently hired three educators and have a team of ambassadors that support NBE.
“NBE strives to create the next generation of nail techs, offering them a wide range of products that have been created by a working nail tech with every tech in mind.”
Jade’s plan is to continue to add to the shop, to hire more educator to expand the course offering and to offer more employment opportunities.
Check out Nail and Beauty Excellence here