Posts by Sophie Nutt
Helen Burton-Ward on maintaining nails & your business
Scratch Stars Natural Nail Specialist of the Year 2019 and CND education ambassador, Helen Burton-Ward, shares her advice to maintaining clients’ nails and your business while salons remain closed due to Covid-19… Many of us will have lost a huge chunk, if not all, of our income and will have been inundated with questions form clients on…
Read MoreLiz McKeon launches Salon Business Academy
International speaker, educator and beauty business expert, Liz McKeon, has launched the Liz McKeon Salon Business Academy. The online course combines instructional seminars in an easy-to-follow format that will help to educate, inform and refocus business professionals around the world. The message to beauty pros is: ‘Become remarkable, find more clients, build your dream team…
Read MoreBeauty therapy is third most anticipated post-lockdown activity
It has been revealed that beauty therapy is the third most anticipated post-lockdown activity amongst UK consumers. Data was collected by Kantar Media between the first week of the lockdown and the first week of May to demonstrate how consumer desire to inhale in activities has shifted over the period. The data was gathered from…
Read MoreWHAT I’M WEARING: Diana Pajeva, Diana’s Nail Art
We want to see what you’re wearing on your nails! Diana Pajeva, of Diana’s Nail Art, wears a brown and gold geode-inspired nail look. “In order to create this design I used Gelish shades, Areopuffing Matte Top Coat, Apres art inks, transfer gel with gold foil and gold leaf for details. “When it comes to…
Read More5 tips for nailing social media etiquette
Sweet Squared‘s marketing manager, Rachel Horrocks, shares her top tips for appropriate social media etiquette… “Do thank and encourage your clients to upload post-treatment selfies/nailfies or any pictures of them interacting with you via socials (following tutorials, etc) – you want the exposure and the more people that show off your skills, the easier it…
Read More#TRENDINGTUESDAY Chelsea Tipper, Beauty by Chelsea
We want to see the designs trending on your social media pages! Chelsea Tipper, of Beauty by Chelsea, says that this white botanical design has been popular with clients across her social media platforms. “This white botanical design has been popular, I think, as we are now having warmer weather, and clients would usually want…
Read MoreL’Oreal launches #SupportYourStylist programme to provide aid to salon industry
L’Oreal USA Professional Products has launched #SupportYourStylist, a new initiative that provides aid to the salon industry, which has been greatly affected by Covid-19. L’Oreal USA has partnered with the Professional Beauty Association (PBA) to raise $2.5 million for the PBA Relief Fund, which will be providing immediate relief to stylists for needs such as…
Read MoreWHAT I’M WEARING: Kayley Cairns
We want to see what you’re wearing on your nails! Talented tech, Kayley Cairns, wears extreme nails seeing a patterned green design adorned with Swarovski Crystals. “I sculpted these nails using HD Pro Nails Acrylic on extra long forms from Krista Paulitti. I then decorated with an airbrushed design and gel paints, finishing with Swarovski…
Read MorePerfect the French manicure with Gelosophy French Duo Kit
Launched by Astonishing Nails UK, the Gelosophy French Duo Kit is designed to aid classic French manicure designs over natural nails, acrylic or gel. The duo kit comprises: Gelosophy French Pink, which boasts a flexible base and strong adhesion while also smoothing out any unevenness of the natural nail plate. No base is needed. Gelosophy…
Read MoreRevealed: the 5 biggest men’s care trends of the moment
Men’s grooming has seen a slow burn within the beauty and personal care industries, however it is unarguably seen a growth in popularity year-on-year, as brands increasingly target the sector and retailers dedicate more space to it in stores. The growth of the sector is simultaneous to the concept of the ‘modern ‘man’, meaning men’s…
Read MoreSalon System relaunches LashTint range & adds 2 new shades
Salon System has relaunched its LashTint range, seeing a new design, formula and two new tint shades. The new vegan-friendly LashTint formula is highly pigmented while offering a cream consistency for easy application and includes a number system for easy recognition. The LashTint range is ideal for clients that seek intense lashes and groomed brows. The…
Read More#TRENDINGTUESDAY Karen M Brown
We want to see the designs trending on your social media pages! Talented tech, Karen Brown, reveals pastel rainbow designs have been popular with clients on her social media platforms. “I think this set has been popular because they are summery and girly. We are lucky to have had so much lovely sunshine and this…
Read MoreThe Hut Group pledges 25 tonnes of protection equipment to NHS
The owner of the British cosmetics and wellness brand, The Hut Group, is preparing to donate 25 tonnes of protective equipment to health care workers in the Manchester area. The maker of Espa and Illamasqua has said the first batch of the 3.5 million essential items will be shipped out this week. Worth £2 million, the…
Read MoreWHAT I’M WEARING: Hayley McCabe
We want to see what you’re wearing on your nails! Talented tech, Hayley McCabe, wears a sparkling golden glitter French. “I have had short nails for a while and so sculpted enhancements using the Lecenté Create Builder Gel. I added one coat of CND Shellac in Negligee and encapsulated Lecenté Peru Glitter in the tips…
Read MoreLiz McKeon introduces virtual 1-to-1 coaching sessions
Beauty business expert, Liz McKeon, has introduced new virtual one-to-one coaching sessions for salons and beauty professionals. During the downtime caused by the Covid-19 pandemic, Liz McKeon is inviting salon owners and beauty professionals to refocus and rework their business plan and strategy – ready for success when salons reopen. By booking personal time with…
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