Posts by Rebecca Hitchon
Decoded: Conscious beauty terms you need to note
Navigating the world of conscious and sustainable beauty can be tricky, with a wealth of terms used to describe products. For beauty pros sourcing products for their business, it can be a confusing process to decipher what these terms mean and whether they are used in a genuine way, or for the purpose of greenwashing…
Read MoreEffortlessly build & update your beauty business website with Vagaro’s MySite
Global salon, spa and fitness booking and management software, Vagaro, has launched MySite, helping businesses to easily create sophisticated websites to increase brand visibility. MySite is a website builder with booking system, using which business owners, regardless of their web development skill, can completely customise their online customer experiences with easy-to-use drag and drop templates.…
Read MoreHappy Paul takes to streets of London for mood-lifting ‘dry January’ giveaway
If you’re in London this month, keep your eyes peeled for Happy Paul founder, Paul Gerrard, and his dog, Reggie. They’re giving away the skincare and bodycare brand’s Moisturiser to spread positivity and hydrate this ‘dry January’. Lucky recipients of the moisturiser are invited to donate what they feel it is worth to mental health…
Read More4 beauty industry trends to note for 2024
Scratch explores trends set to dominate this year and how to incorporate them into your business… 1. Wellness as a priority The definition of beauty is changing, from a focus on products and services designed to help consumers conform to physical standards, to an emphasis on looking healthy. This is thanks to younger generations, details…
Read MoreNail & beauty names recognised in King’s New Year Honours List 2024
His Majesty’s New Year Honours List 2024 has been published, marking the achievements and service of extraordinary people from all walks of life across the UK. Two beauty names have been awarded… Jane Boardman Founding chair of the British Beauty Council (BBCo) & CEO of communications agency, M&C Saatchi Talk, Jane Boardman, has been appointed…
Read MoreDarts star Fallon Sherrock on beauty in sport, her go-to nail look & oche style rules
There’s one word that is repeatedly used to describe English professional darts player, Fallon Sherrock MBE, and that is ‘trailblazer’. The ‘Queen of the Palace’ has had many firsts as a woman in the darts sphere, from becoming the first woman to beat a man at the PDC World Championship in 2019, to hitting the first…
Read MoreCosmetics ingredients information is at your fingertips with this mobile app
On average, European consumers use over seven different cosmetics daily, but do you know about their ingredients? European personal care association, Cosmetics Europe, is on a mission to drive transparency and improve cosmetics ingredients knowledge, with the launch of the COSMILE Europe app. Allowing users to scan an ingredients list on a product or do…
Read MoreAdd eye-catching effects to nails with The GelBottle Inc’s Flashing Pigments
As featured on Scratch’s December 2023 issue cover, Brighton-born professional nail brand, The GelBottle Inc, has unveiled its 10-piece collection of Flashing Pigments. Part of the Studio Effects nail art range, designed to help techs create speedy statement nails, get cameras at the ready as the pigments reflect light and dazzle in flash photography. With…
Read MoreBio Sculpture collaborates with Rochelle Humes & Bryony Deery for nail colour
Vegan nail colour and care brand, Bio Sculpture, has announced a collaboration with matcha and lifestyle brand, Cloudcha. Cloudcha was co-founded this month by singer & TV presenter, Rochelle Humes, and pilates instructor, Bryony Deery of Pilates by Bryony. The pair’s regular workout sessions, followed by catch-ups over matcha tea, inspired the launch. The Bio…
Read MoreAdd spellbinding festive finishes to nails with OPI’s 14 Terribly Nice colours
Are you ready to sleigh the holidays? Nail clients’ Christmas requests – and make your own nails dazzle – with OPI’s Terribly Nice Collection, comprising metallics, shimmers, glitters and crèmes. The Terribly Nice shades, available in OPI GelColor, Infinite Shine and Nail Lacquer, are as follows: Blame the Mistletoe – shimmery fuschia. Chill ‘Em With Kindness…
Read MoreNail pros recognised in NHBF Top 100 Influencers Index 2023
Last night (20 November 2023), esteemed names from the hair and beauty industry gathered for the National Hair & Beauty Federation’s Top 100 Influencers Index event. The NHBF Index recognises industry professionals who use social media to influence, educate and innovate the sector, and saw hundreds of nominations for 2023, which were analysed based on…
Read More‘Here’s why I actively promote my salon as gender inclusive’
Is it clear that your business is inclusive to all? Some gender norms and discrimination can hold people back from entering salon spaces. Sarah Brown, owner of Angel Avenue salon and training school in Atherton, Lancashire, reveals that she was prompted to promote her salon as a gender and trans inclusive space, after noticing that…
Read MoreHow to support transgender employees in your beauty business
According to a survey conducted by Totaljobs in 2021, 65% of trans people hide their gender status or history in the workplace. 32% of the 400+ trans respondents had experienced discrimination or abuse at work, in the five years prior to the survey. Forms of discrimination or abuse include insults, deliberate use of wrong pronouns,…
Read MoreSpread Christmas cheer with these 5 Lecenté glitter nail colours
Bring festive fun to nails for 2023, with Lecenté’s Christmas in Colour collection. It features five diverse Create Gel Polishes, ranging from classic Christmas red to playful purple – each with a magical, holographic glitter finish that is perfect for party season. The shades are: Candy Cane Lane: vibrant red inspired by Dorothy’s shoes from…
Read MoreTech Talk: Birmingham drag queen nail stylist, Anthony Lloyd
Anthony Lloyd’s nail career wasn’t planned; he originally enrolled on a performing arts course after finishing school. But upon realising the challenges of getting a job in the industry, another profession presented itself… “During my performing arts training, I assisted the make-up department and loved this so much that I signed up for a beauty therapy…
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