Posts by Marie-Louise Coster
How to charge your worth as a nail tech
Session nail stylist, salon owner & educator, Marie-Louise Coster, shares her top tips… Stop basing your treatment prices on what others are charging, or charging nominal prices to keep yourself busy. Yes, you will attract clients, but if you work out what it has cost you to provide your services, compared to the money you…
Read MoreDiary of a session nail tech: London Fashion Week SS24
For her second monthly column for Scratch, session nail stylist, salon owner & educator, Marie-Louise Coster, reveals what happened behind the scenes when she led nail looks for the Edward Crutchley spring/summer 2024 London Fashion Week show… It never ceases to amaze me that the five-minute show the world sees at Fashion Week has been…
Read MoreNail techs, here’s why you need a business website
Session nail stylist, salon owner & educator, Marie-Louise Coster, begins her monthly column for Scratch by sharing the benefits of having a business website – and why social media is not an alternative… A website can be an expensive resource, and once built it requires work. So why do you need one? The simplest way…
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