Posts by Helena Biggs
YOUR FAVE Scratch cover of 2017: revealed!
The results are in for your favourite Scratch magazine cover image of 2017. Open to all Scratch readers, voting took place last weekend – with votes amassed in their hundreds for 13 eye-catching cover images. From bold, punchy nail styles to sultry poses and clever use of props, the images saw a tough nail battle,…
Read MoreBe enchanted by winter Halo Gel Polish shades
Twelve sophisticated and stylish shades make up the Halo Gel Polish Enchanted collection; hues that sparkle and shimmer to see clients through Christmas and into the New Year. Sultry and a must for perfecting any party outfit, the hues include red tones Goddess, Poison Apple and Phoenix as well as shades in the blue end of…
Read MoreBeautyPro products scoop big awards with OK! magazine
Professional use and retail-friendly products by BeautyPRO scooped some big accolades at the 2017 Beauty Awards with OK! The event, hosted by Amanda Holden and OK! Magazine at the Tower of London, saw the Foot & Callus Peel gain Highly Commended in the Best New Feet & Legs Product category, and the Black Peel Charcoal Mask…
Read MoreSweet Squared spreads seasonal joy with scratch cards & prizes
Techs – check if you’ve made the nice list this year, as Sweet Squared is getting into the giving-spirit by placing a scratch card in each and every order until 24 December. There will be 10 Sweet Squared every day of advent this year, as winning scratch cards are placed randomly within orders taken over the phone or…
Read MoreNew educator joins The Creative Beauty Group Team
Distribution company, The Creative Beauty Group, as announced Lisa Grannell as the latest addition to the company’s education emissary team. Lisa Grannell qualified within the nail and beauty industry over 15 years ago, and has built up a wealth of knowledge and experience working with market leading companies to offer high quality treatments across Liverpool.…
Read MoreCIDESCO to offer FREE membership for salons & spas throughout 2018
CIDESCO, the world standard for beauty and spa therapy, will be extending its current offer of free membership to beauty salons and spas into 2018, provided they meet the CIDESCO entry and inspection requirements. CIDESCO membership, which spans 40 countries across five continents, enables members to have their business certified with the global accreditation and…
Read MoreWARWICK TECH reaches final 12 in worldwide nail competition
Scratch blogger, nail artist and educator, Katie Barnes, has been shortlisted as the only UK finalist in NAILS magazine‘s Next Top Nail Artist competition. Now in its fifth season, NAILS Next Top Nail Artist is open to techs all over the world and sees contestants undergo a rigorous screening process after judges carefully evaluate hundreds of…
Read MoreBUTTER LONDON pairs up with Pantone to launch exclusive beauty collection
Butter London has collaborated with Pantone as the official beauty partner for the Pantone Colour of the Year 2018 collection. The British beauty brand has launched a six-piece nail lacquer collection, three lip glosses, three lipsticks, a Glazen Eye Gloss, Lustrous Liner and four-piece kit directly inspired by Pantone 18-3838, Ultra Violet. “As a brand…
Read MorePANTONE unveils Ultra Violet as 2018 Colour of the Year
Ultra Violet has been unveiled as the 2018 Colour of the Year by global colour trend forecaster, Pantone. Described by Pantone as ‘a dramatically provocative and thoughtful purple shade that communicates originality, ingenuity, and visionary thinking that points us toward the future’, it hones spiritual and mystical properties – which make for stunning nail creations. “We are living in a time…
Read MoreOPI marks festive nail colour launch with special event
Team OPI got Scratch‘s Helena and Sophie in the festive spirit as it held a fun-filled event – full of sparkles – to showcase its latest launches. Heading up to the capital, Team Scratch navigated its way to the swanky St Martin’s Lane Hotel and were greeted with festive themed cocktails and mince pies. A giant…
Read MoreGO BIG with limited edition jumbo SHELLAC™ bottles
In preparation for bundles of festive nail bookings, Sweet Squared has launched jumbo CND SHELLAC™ bottles – helping you get more manis from a 15ml size. Available while stocks last, the jumbo bottles are available in 15 of the brand’s best selling shades, including Black Pool, Oxblood, Be Demure and Wildfire. Get your hands on them via…
Read MorePREMIER SIGNS manicurist, Robbie Tomkins
Premier Hair and Makeup has added manicurist, Robbie Tomkins, to its roster of hair and beauty professionals. The London-based agency is representing the talent alongside its existing manicurists; Lindsay McIntosh, Jenni Draper, Anatole Rainey and Nichola Joss. Robbie worked for nail art brand Rock Beauty London, sister brand of Ciaté, and was spotted by Jenny Longworth on Instagram. This led…
Read MoreBRING JOY with CND™ spa stocking fillers
CND™ has launched some ideal retail items – and stocking fillers – in the form of its popular spa lotions and scrubs in mini sizes. A must-have for the winter season, the five festive essentials include Gardenia Woods lotion and scrub, Bright Citron lotion and scrub, and the Sugar Vanilla lotion. Gardenia Woods is a…
Read MoreBUILD, ENHANCE & EXTEND with 12 shades of iZ Beauty Pro Colour
Offer added strength and decadent colour overlays with PRO Colour from iZ Beauty of London. Serving up 12 shades of a self-levelling formula that negates the need for primer or base coat, the product is a soft and flexible LED/UV gel that soaks off. Available in two formulations, Buildable Colour and Builder/Cover, the range utilises…
Read MoreMINTEL ANNOUNCES four key beauty trends for 2018
Market research company, Mintel, has revealed four trends set to impact the global beauty and personal care market in the year ahead. Its findings for 2018 are: Biotechnology, together with a resurgence of local wisdom, will help brands face up to the challenges created by environmental issues. As consumers across the world are creating their…
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