The challenges of being a left-handed nail tech

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Scratch chats to nail educator and Georgie Smedley group ambassador, Diana Pajeva about the challenges of being a left-handed nail tech… Statistically, only 15% of people are left handed, which means that most of the techniques you learn and tools you buy will be directed to right handed people. In a world dominated by right-handed people,…

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Barry M supports charity mani challenge with nail polish launch

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Barry M has launched a limited edition nail polish named after Esme Lucas, a nine-year-old girl who was diagnosed with leukaemia earlier this year. The nail shade, which Esme named herself, is called ‘Esme’s Deep Marine’ and is a holographic blue sparkly colour. The brand were inspired by Esme’s story as shortly after being diagnosed,…

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Revealed: the most watched beauty hacks on TikTok

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New research by cosmetic surgery experts, Tajmeeli, has revealed which beauty videos are the most in demand with users on TikTok. With over 12.5 billion views on TikTok, #BeautyHacks dominate the platform with users all over the world tuning in. The key findings from the research are: #NailHacks has had over 340 million views on TikTok,…

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My experience of Salon System’s dual lash & brow lift system

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To celebrate the launch of Salon System‘s new dual treatment lash & brow lift system, I headed to 58 South Molton Street in London to experience a brow lamination myself. With the brow lamination and lash lift becoming increasingly popular with customers, Salon System has created a two in one system to help the demand.…

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WINNER ANNOUNCED: Scratch Snap July

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The winner of Scratch’s monthly nail art challenge has been announced as Jay Eves.  In a showcase of talent, techs stepped up to the Scratch Snap challenge for July & created nail designs inspired by ‘Summer Holidays’ in the bid to win a prize from Gerrard International. Judged by Scratch‘s news & features writer, Chloe Randall and Susan…

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NAIL BITES: 5 tales from the industry w/c 17 July

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Here at Scratch, we love keeping up to date with anything fun happening in the nail industry! These are our top 5 nail tales of the week… 1. Ice-Ice-mani Jaws dropped as Normani took to Instagram to flaunt her ice-sculpture manicure by @sojinails for her recent music video. We’ve all seen the recent water droplet trend……

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MPs call for statutory regulation on non-surgical beauty treatments

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MPs are calling for the statutory regulation of non-surgical beauty treatments involving injectables, fillers, invasive lasers, ‘deep’ peels and other invasive treatments, saying they should only be administered by regulated healthcare professionals. This call comes after the All-Party Parliamentary Group (APPG) on Beauty, Aesthetics and Wellbeing has published a report on an important inquiry into…

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Great Scratch Shoot Out: How to create a winning image

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2017 Great Scratch Shoot Out winner, Hannah Missen, looks back at the photoshoot that saw her team come together to create a winning image… The shoot saw a day of fun for Hannah and her creative team. Short but sweet, the group had a lot to achieve in a small frame of time. “The shoot…

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The 4 Sweet Squared nail kits you need this summer

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Sweet Squared has collaborated with four talented nail technicians to launch the Sweet Summer Edit. Finding inspiration from the summer season, Jemma Ball, Laura Costello, Natalie Whitehouse and Conni Arnott have created their own CND™ and Light Elegance kits. Let’s meet the kits… 1. Mediterranean Moments by Jemma Ball Jemma’s edit has been influenced by…

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