Posts by Chloe Randall
Achieve success with this planner made for nail pros
Achieve success with this planner made for nail pros In 2022, nail educator and business owner, Rebecca Orme launched The Nail Tech Success Planner, aimed to help nail technicians organise their business- and now, it is back with updates to help you achieve success even easier. “I felt after speaking with new and existing nail…
Read MoreRevealed: Key nail trends for 2023
The nail industry is known to change and evolve all the time. However, particularly since the pandemic, trends and looks have changed as lockdowns meant people were left with little choice but to not have treatments while salons were shut and press-on nails were a must. As we head in to 2023, Scratch delves deep…
Read MoreRevealed: The most popular Scratch cover of 2022
Revealed: The most popular Scratch cover of 2022 At the end of 2022, Scratch readers and nail industry fans headed to the Scratch website in their hundreds to cast a vote for their favourite Scratch front cover of 2022. February’s cover image took the top spot, with 39% of the vote. It was conceptualised by Scratch Stars L&P Tech of the…
Read MoreWhat you need to know about training as a lash tech with Novalash
What you need to know about training as a lash tech with Novalash Looking to give your client something new? Expand your treatment offerings & add a new skill to your repertoire by training as a lash technician. Scratch explores the Classic Training course from NovaLash… About Novalash: NovaLash was established in the USA in…
Read MoreBeauty advent calendars are most searched-for for calendars in UK
Beauty advent calendars are most searched for calendars in UK Research by Beauty Daily has revealed that advent calendars are one of the fastest-growing gifting options in the UK, with beauty-focused offerings leading the way. Beauty Daily by Clarins examined Google search data which revealed that searches for advent calendars have grown 103% in the…
Read MoreHair & beauty industry invitees welcomed by the King
Hair & beauty industry invitees welcomed by the King In November 2022, several National Hair & Beauty Federation members attended the Small Business Reception held by HM King Charles III at Buckingham Palace. Previously this year, the Palace had asked the NHBF to nominate members who have had an impact on the industry and from…
Read MoreSpend the Winter in Vail with Entity Beauty’s 6-piece collection
Spend the Winter in Vail with Entity Beauty‘s 6-piece collection Are your clients wanting a cosy yet elegant nail look for the winter season? Entity Beauty has launched 6 hues ideal for the holiday occasions. With a high gloss finish, the collection is called ‘Winter in Vail’ and the shades provide up to 21 days…
Read MoreKirsty Meakin launches nail-inspired jewellery collection
Kirsty Meakin launches nail-inspired jewellery collection Nail artist & influencer, Kirsty Meakin has teamed up with goldsmith, Mark Lloyd to launch a limited edition jewellery brand, named Kirsty Meakin X Mark Lloyd. The first piece to be announced is a bespoke sterling silver nail-curved pendant which is laser inscribed with Kirsty’s skull logo on the…
Read More62% of Gen Z use social media to suss out beauty trends
In the UNiDAYS Beauty Report 2022, which surveyed 4,845 students, it has been revealed that 62% of UK students say that they use social media to suss out the latest beauty trends, with Instagram being the go-to destination for the vast majority (80%). Video tutorials prove popular among students as it was found that three in…
Read More18% increase in sales of nail units compared to pre-pandemic, according to NPD group
According to The NPD Group, there has been an 18% increase in sales of nail units compared to pre-pandemic levels. The research also showed that unit sales of prestige make-up products declined 20% from January to the end of August 2022, compared to the same period in 2019. In addition, the market for prestige make-up…
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