Posts by Callie Iley
This year’s best advent calendars for nail enthusiasts
We’ve rounded up the best advent calendars for nail pros and enthusiasts, with each including a seasonal surprise behind each door… HONA Advent Calendar HONA’s 12-day advent calendar features 14 new products and surprise goodies for nail techs to unwrap in the run-up to Christmas, with two products in each compartment, including calendar-exclusive gel polishes,…
Read MoreE-files: Understanding use, RPM, torque & more
Get to grips with E-files as Scratch explores use, key features, care tips and more… The use of an E-file in a nail service can significantly speed up the shaping and filing process, as well as reduce the physically demanding and repetitive use of hand files. “Some nail technicians are divided over the use of…
Read MoreHere’s what happened on the 2023 Nail Camp cruise
Leaving behind Los Angeles, California, for the Mexican Riviera, 2023 Nail Camp invited nail technicians, along with their friends and families, to a four-day educational event out at sea. 45 nail technicians and 30 of their guests attended the 2023 Nail Camp cruise from 21-28 October, spending their time at sea doing nails and engaging…
Read MoreWhy I chose a Diploma to enhance my nail career
Seeking a deeper understanding of the nuances of education, Scratch Stars Natural Nail Specialist of the Year 2023, Lucy Price-Marshall, enrolled on a TQUK Level 5 Diploma in Education & Training in 2021, graduating this year. Lucy began her nail journey with private tuition, before enrolling at a college to complete her Level 3 qualification…
Read MoreWINNER ANNOUNCED: Scratch Snap November 2023
The winner of Scratch’s monthly nail art challenge has been announced as Becky Marshall. In a showcase of talent, techs stepped up to the Scratch Snap challenge for November and created nail designs inspired by the theme ‘Celestial Creations’, in the bid to win a prize from Nail Order. Judged by Scratch’s copywriter, Callie Iley, and Nail Order’s…
Read MoreEmbrace opulence with Artistic Nail Design’s Dripping In Diamonds collection
Inspired by the opulent allure of the holiday period, Artistic Nail Design has launched its Dripping In Diamonds collection, featuring six striking seasonal shades. Offering three rich crèmes and three sparkling glitters to add dazzling dimension, the Dripping In Diamonds collection suits both colour lovers and those exploring their dark side this winter, with a…
Read MoreNail Tech Talk: Meet Nikki Mikellides, SMHBA National Nail Tech of the Year 2023
Social Media Hair and Beauty Awards (SMHBA) National Nail Technician of the Year 2023, Nikki Mikellides of Nails By Nikki M, shares her career journey and divulges the details of her win… “I’ve always been creative; I enjoyed art at school and was always interested in hair, make-up and nails growing up,” Nikki remembers. “I…
Read MoreWant nails that dazzle? Add a little bit of Fairy Dust from Pure Nails
Transform nails into dazzling seasonal styles with Pure Nails’ Glitter Non-Wipe Top Coat, Fairy Dust. Featuring mesmerising multi-coloured glitter to suit a range of sparkling seasonal looks, complete Halo Gel Polish application with the Fairy Dust Glitter Non-Wipe Top Coat for a festive finish over any shade. Packaged in a star-shaped, bauble-style box, the Fairy…
Read More21 Christmas gifts for nail colour fanatics
Feeling festive? Scratch rounds up 20 Christmas gifts for nail colour fanatics… 1. Mii Colour Confidence Trio Set The Colour Confidence Trio Set of Colour Confidence nail polishes offers three colourways, including festive reds and seasonal purples in a range of finishes, presented in a retail-friendly box. 2. Lecenté Cleansing Soak, Conditioning Scrub &…
Read MoreBABTAC launches Beauty Broadcasts series to help beauty professionals upskill
The British Association of Beauty Therapy & Cosmetology (BABTAC) has introduced Beauty Broadcasts, a series of webinars aimed at supporting the beauty industry in upskilling and keeping its professionals informed. Accessed via BABTAC’s online member lounge, the webinars delve into relevant topics impacting beauty therapists and salon owners, available for free to all BABTAC members…
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