How to stop nail biting & picking: experts share treatment plans to break the habit

By Rebecca Hitchon | 2 July 2025

Natural nail specialists share tips for nail biting and picking clients… Why do people bite and pick at their nails and skin? “Nail biting, also known as onychophagia, and skin picking and biting, named perionychophagia, are habits associated with stress, anxiety and compulsive disorders,” explains Lucy Price-Marshall, Scratch Stars Natural Nail Specialist of the Year…

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44 milky white nail ideas for an on-trend & elegant manicure

By Scratch Staff | 1 July 2025

Milky white nails, also referred to as coconut milk nails, are a softer alternative to bright white nails. Use sheer, creamy hues to create the ultimate milky mani. Check out our roundup of milky white designs from nail pros on Instagram…

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UK beauty industry grew four times faster than overall economy in 2024

By Rebecca Hitchon | 1 July 2025

The British Beauty Council has published its Value of Beauty report 2025, revealing a significant increase in the personal care sector’s GDP contribution and workforce. The annual report, compiled by Oxford Economics and commissioned by the British Beauty Council, is designed to highlight the economic impact of the UK personal care industry, and found that…

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How to nail your social media game: 10+ tips from internet nail stars

By Rebecca Hitchon | 30 June 2025

Want to boost your engagement and connect with more people on social media? Check out expert tips from online nail stars… “We all have unique life experiences, tastes and aesthetics, and we process beauty differently, so it’s important to post content that is unique and shows your style.” – San Sung Kim @sansungnails “Post at…

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Serve up ace nail looks for Wimbledon with 30 tennis-themed nail art ideas

By Scratch Staff | 30 June 2025

Pimm’s and strawberries and cream anyone? We’re serving up nail art designs to get you in the swing for British tennis tournament, Wimbledon (30 June – 13 July 2025), courtesy of pros on Instagram…

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Client paying

How to grow clients’ average spend & boost your beauty business

Session nail stylist, salon owner & educator, Marie-Louise Coster, offers tips…

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Happy nail tech

7 tips to enhance wellbeing in the nail space

Your role involves supporting the self-care needs of others, but…

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OTHER STORIES

Star Nail Inspo

Get starstruck over these 26 star-inspired nail art ideas

What better way to celebrate The Scratch Star Party next weekend, than with a roundup of star-inspired manicures? Whether getting in…

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Crowland log cabin nail salon: “My clients love being surrounded by nature”

As’ka Baran, owner of Crowland-based nail salon, Holistic Health & Beauty, opens the doors to her unique space – a…

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Strawberry Nails Header

Add sweetness to summer styling with these 50 strawberry nail art ideas

Give nail art a fun and fruity twist this summer with strawberry-themed designs. The look is soaring in popularity, beautifully…

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5 TikTok nail trend names debunked: princess nails, sorbet nails & more

Every day there seems to be a new name for a nail style, whether that be ‘princess nails’, ‘sorbet nails’…

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EVENTS

OPI GELevate Builder Course – London

By Scratch Staff | 10 June 2025

This conversion course is for nail professionals already using a builder gel or hard gel system, we will help refine your technique, refresh you in how to build the perfect nail structure and educate you in the system, more importantly how to maintain the enhancements you create. We will also show the GelColor finishing option. Apply tips in no time with tailor made, MicroEtched tips that are prepped and ready…

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OPI Intelli-gel – London

By Scratch Staff | 30 January 2025

New to gel polish or need a refresher? Want to upgrade your skills and learn with OPI’s newest gel innovation? Our Intelli-gel system offers time saving technology to enhance your treatment offering. Includes theory knowledge, prep, application, removal. Locations nationwide. You need to hold a qualification in manicure to attend this class.Please arrive with bare nails so you can experience the gel for yourself.Accredited by ABT You must hold a…

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OPI Intelli-gel – London

By Scratch Staff | 30 January 2025

New to gel polish or need a refresher? Want to upgrade your skills and learn with OPI’s newest gel innovation? Our Intelli-gel system offers time saving technology to enhance your treatment offering. Includes theory knowledge, prep, application, removal. Locations nationwide. You need to hold a qualification in manicure to attend this class.Please arrive with bare nails so you can experience the gel for yourself.Accredited by ABT You must hold a…

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OPI GELevate Builder Course – London

By Scratch Staff | 10 June 2025

This conversion course is for nail professionals already using a builder gel or hard gel system, we will help refine your technique, refresh you in how to build the perfect nail structure and educate you in the system, more importantly how to maintain the enhancements you create. We will also show the GelColor finishing option. Apply tips in no time with tailor made, MicroEtched tips that are prepped and ready…

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TBP Beauty Educators E-Summit

By Scratch Staff | 2 February 2025

Not only are you sharing your expertise and knowledge but you also inspire and empower the next generation of professionals. Beauty educators take on great responsibility requiring dedication, expertise, and commitment. As an educator it is key to keep up to date with industry trends and insights. This can be really easy to do as a service provider but as an educator there is very little CPD targeted towards improving…

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Nail Order Sunday Service Event

By Scratch Staff | 28 May 2025

28th September 2025, 10.30am to late, Birmingham You do not want to miss this event! This event has it all: talks and masterclasses from influential industry figures, networking, interactive experiences and of course, a party. Here is what you can expect from the day*: Daytime 10.30am to 5pm at Fazeley Studios, Birmingham, B5 5SE Guest Speakers Robbie Tomkins – Secrets of a Celebrity Manicurist Zoya Mac – Content Creation and…

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OPI GELevate Builder Course – Crewe, Cheshire

By Scratch Staff | 10 June 2025

This conversion course is for nail professionals already using a builder gel or hard gel system, we will help refine your technique, refresh you in how to build the perfect nail structure and educate you in the system, more importantly how to maintain the enhancements you create. We will also show the GelColor finishing option. Apply tips in no time with tailor made, MicroEtched tips that are prepped and ready…

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OPI GELevate Foundation Builder Gel Course – Manchester

By Scratch Staff | 10 June 2025

New to builder gel and adding length? OPI Gelevate is a 4 in 1 product which can be used as a builder, as an overlay on natural nails or with full coverage tips or sculpting forms to extend the length and be infilled. You will learn the basics, including proper prep and theory. This class will give you the foundation you need to create beautiful nails and maintain them, including…

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OPI GELevate Foundation Builder Gel Course – London

By Scratch Staff | 10 June 2025

New to builder gel and adding length? OPI Gelevate is a 4 in 1 product which can be used as a builder, as an overlay on natural nails or with full coverage tips or sculpting forms to extend the length and be infilled. You will learn the basics, including proper prep and theory. This class will give you the foundation you need to create beautiful nails and maintain them, including…

Read More

OPI Intelli-gel – London

By Scratch Staff | 30 January 2025

New to gel polish or need a refresher? Want to upgrade your skills and learn with OPI’s newest gel innovation? Our Intelli-gel system offers time saving technology to enhance your treatment offering. Includes theory knowledge, prep, application, removal. Locations nationwide. You need to hold a qualification in manicure to attend this class.Please arrive with bare nails so you can experience the gel for yourself.Accredited by ABT You must hold a…

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